A Place At Home, a leading senior-focused home care franchise, has announced a partnership with PocketRN, a virtual nursing platform, to expand access to dementia care across the United States. The initiative supports the Centers for Medicare & Medicaid Services (CMS) GUIDE Model, a national program designed to improve dementia care and reduce the burden on family caregivers.
Addressing Dementia Care Challenges
Dementia affects not only patients but also their families, who often face emotional, physical, and financial strain. A recent AARP study found that 84% of caregivers report high levels of stress linked to caregiving responsibilities. With limited access to professional respite services, many families struggle to balance care with daily life.
How the Partnership Works
Through this collaboration, A Place At Home franchise owners will connect Medicare-eligible dementia patients and their families to PocketRN. The process begins with an assessment aligned with CMS requirements, followed by a home safety evaluation. Families will then gain access to up to 72 hours of Medicare-covered in-home respite care annually, delivered in four-hour increments, alongside 24/7 virtual nursing support from PocketRN.
Economic and Family Impact
By combining in-home care with virtual nursing, the program directly addresses caregiver burnout, one of the most pressing challenges in dementia care. Families benefit from both professional respite care and real-time clinical support, creating a more sustainable caregiving environment. For franchise owners, the program reduces administrative burden and provides ongoing training to ensure consistent, high-quality services.
Strategic Significance
This partnership strengthens A Place At Home’s position as a trusted senior care provider while empowering its franchise network to deliver comprehensive, CMS-backed dementia support. It also underscores the growing role of telehealth and hybrid care models in addressing national healthcare challenges.
